ACADEMI Services is a full-service motor carrier compliance company branching out into training and safety, employee drug testing, and compliance services. This veteran/police officer-owned company was off to an intentionally slow start and once they had everything lined up they called on E7 to dial in a brand and build them an informational website to get things rolling for this start-up client that's on the move.
After taking ACADEMI through the discovery process we created a multi-faceted lettermark that can be used as a brand imagery vehicle and partnered it with a smart typeface to help launch the visual identity. Then, while providing content advisement, we built a simple site with clear messaging to provide potential clients with all the reasons why ACADEMI is the right choice.
